CONCEPT

Marketing is a strategy for achieving business goals in a way that satisfies customer needs. It covers a series of behaviors such as market research, target market setting, product pricing, and promotion strategy formulation. The ultimate goal of marketing is to attract new customers and retain existing customers in order to increase the company's market share and profitability.

opportunities：Data-driven decision-making, online marketing, real-time feedback, personalized marketing
challenges：Information overload, data privacy and security issues, rapidly changing market environment, changing consumer behavior

In the information age where challenges and opportunities coexist, Topkee is positioned as a reliable marketing partner for enterprises. We focus on helping companies use the latest technologies and trends, such as data analysis and artificial intelligence, to seize marketing opportunities in order to develop a broader market and consumer group.

Technological progress, competitive pressure, human ladder needs, regulatory environment, sustainability and social responsibility, etc.

• Collate industry knowledge and marketing plans：Through extensive market research and industry insights, we have built a complete industry knowledge base and developed marketing plans that suit the needs of various industries.
• Build industry marketing database：We have built a marketing database covering various industries and collected and organized industry-wide marketing information for in-depth data analysis.
• Shaping industry marketing program talents：We are committed to the cultivation and development of talents, providing a comprehensive training and learning platform, aiming to cultivate professionals in industry marketing solutions.
• Create information system groups based on marketing nodes：We build an independent but interconnected information system group according to each node of marketing to organically connect online and offline marketing activities to maximize marketing effects.
• Closed loop marketing information link：We have built a set of closed-loop marketing information management system standards to achieve a hot-swappable combination of services at various nodes from market research to effect tracking. ​
• Access to popular information systems in external marketing markets：Such as Google ads, etc., allowing our customers to utilize a wider range of data resources for precise and efficient marketing.
• Establish marketing consultant and service team：We have established multiple professional marketing consultant teams and service teams to provide one-on-one services to help customers solve pain points and problems in marketing.
• Create agile and lean management methods：We adopt agile and lean management methods to quickly respond to market changes and flexibly adjust strategies to ensure the smooth progress of marketing activities.
• In-depth participation in marketing decisions in various industries：As a partner of the enterprise, we will be deeply involved in the enterprise's marketing decision-making process, provide strategic opinions and professional suggestions, and help the enterprise find the best marketing strategy.

Our target customer base is very broad, including companies of all sizes and industries. We actively penetrate into various industries and spread to various places in a planned way to meet the marketing needs of different companies. Whether you are a large enterprise or a start-up, Topkee will use the most professional services to meet your marketing needs no matter where you are.